Most artists are too busy making incredible music to keep up with the industry, but knowing what’s going on generally around you can be the difference between surviving or thriving as an artist. Here are some trends to keep an eye on as you build your career in 2021.
As an independent artist, it is important to get your visual game just right. It’s a way for fans to tune in to you and what you’re about, while also being a means to stand out from other people.
Eliza Shaddad is a Cornwall and London based indie singer-songwriter. She’s been using Beatchain’s Fan Builder feature to reach more of her fans.
Running a music tech company that provides free distribution to artists (among a plethora of other things), I’ve noticed that there’s a serious misunderstanding around what it takes for an artist to be successful.
Cardi B and Megan Thee Stallion show how important it is to know and nurture fans
A mysterious stranger approaches you on the internet. “Click this link”, he says. “Trust me, you’ll like it.” Now I’m going to go out on a limb here and guess that you’re probably not going to click that (although if I’m wrong you might want to look at getting some ...
Much like every other aspect of our modern lives, the internet has irrevocably changed the way music evolves, with new mini-genres popping up constantly, completely influenced by the way we share information in the 21st century.
TikTok, Twitter, Instagram, Reddit, Facebook – increasingly on all these platforms artists hoping to get heard need to be clever with their online marketing. But what does that actually mean?
